Balloons inundate the banks of the Thames in London at the Emotionaire exhibition, where over twenty artists explore human emotions using inflatables.

The Balloon Museum has already delighted three million people worldwide, providing a place where adults can rediscover their inner child and children can embark on a truly one-of-a-kind adventure through art and imagination, according to Giulia Francescangeli, a spokesperson for the museum.

This extraordinary museum, located in the Victorian Old Billingsgate building until February 18, allows visitors to interact with a large portion of its exhibits, including exclusive pieces specifically created for the London location compared to those previously displayed in other cities like Madrid, Paris, or New York.

Unlike other traditional art exhibitions, this museum encourages active engagement and interaction with most of its artworks. “Interaction is the foundation of our project,” emphasizes Francescangeli.

Visitors can lose themselves in a balloon maze called Cubic Abyss, pop soap bubbles in the enchanting Horizons of Black Holes, or play with a multicolored, gelatinous canvas called Kaleidoscope, among many other experiences.

The museum’s centerpiece, which can be found in all its destinations, is the gigantic ball pit, known as Hyperfeeling for this particular exhibition. The room is filled with bright yellow balloons, reminiscent of the emotion-filled emojis used on social media, offering a multi-sensory experience where everyone can literally immerse themselves in emotions.

Balloons are the common thread that runs through the museum’s nearly twenty rooms, but the emotions they represent vary as visitors navigate through the Victorian building. An example of this diversity is the piece titled Somehow, I Don’t Feel Comfortable by Japanese artist Momoyo Torimitsu, who expresses her frustration with the societal pressure to conform to stereotypical femininity in a patriarchal world through pink rabbit-shaped balloons.

The museum also features the work of Spanish artist Miranda Makaroff in the Synchronized Chaos room, where an endless corridor filled with color-changing inflatable characters reflects the intricate complexities of the human mind.

“Each artist represents a different culture and aims to evoke a different emotion,” says Francescangeli. For example, designer Motomichi Nakamura confronts visitors with cannonballs adorned with an angry face, challenging them to face and explore their anger.

Amidst Torimitsu’s protest and Nakamura’s anger, visitors can also experience the carefree joy emanating from Christopher Bauder’s electric moons, which dance to the rhythm of the music.